Why Jets Football Fans Use NetFlix.com For DVD Movie Rentals

Here's another competitive reason why NetFlix is going to trump Blockbuster Online in the end.

Jet's fans (as in NFL football) are banding together and going all NetFlix purely for the reason that Blockbuster Online is associated with Wayne Huizenga who just happens to own the Miami Dolphins. "Huizenga repeated his business success [throughout his career] with Blockbuster Video, opening a handful of stores in 1985, and achieving status as the country's leading movie rental chain by 1994," according to Wikipedia.

For example, Josh Turnof, one of those crazy Jet's fans that dress up for games even when just watching them at home, is a prime example: "I haven't even stepped into a Blockbuster store since Dan Marino's (Miami Dolphin's QB) fake spike in 1999."

You can't compete against rabid NFL fans. It's probably one reason why Blockbuster's Online DVD Rental Service is finally piling on the features for their customers to stay competive with NetFlix.